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Pluto TV Now Has 20 Million Monthly Active Users

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Pluto TV, the popular free service continues to grow. Pluto TV now has 20 million users in the U.S. who access the service at least once a month.

The confirmation was provided by Viacom during its fourth quarter and full year earnings report.

According to Viacom, the 20 million active monthly users represents an almost 70 percent increase during the calendar year.

It’s not just the number of users that’s expanded either, but also the channels. Viacom confirmed 43 new channels were added to Pluto in the last quarter alone. This included 24 Viacom-branded channels.

What is Pluto TV?

Pluto TV is a live TV streaming service although unlike the others it doesn’t charge consumers for access.

Pluto TV is one of the few services who now adopt a totally free approach to TV streaming. You actually don’t even need to create an account to start watching through Pluto TV.

Overall, Pluto TV offers a mixture of more than 100 live and original channels.

In addition to the live TV element, Pluto TV also provides access to a selection of on-demand content. According to Pluto, you have the option of choosing from 1000s of TV shows and movies. Again, all without having to pay anything.

The way Pluto TV is able to provide free access to live TV and on-demand content is through the use of ads. Pluto TV is an ad-supported service. The use of ads applies to all content regardless of whether it’s broadcast live or accessed through the on-demand section.

This AVOD model has proven extremely popular recently with many services now opting to either go all-in on free access or by launching a free tier.

How do I get Pluto TV

If you want to try Pluto TV out, it’s a fairly accessible service. For example, you can simply head over to the main website using a browser and start watching.

Alternatively, you can download the app and tune in. The service supports multiple platforms and devices meaning you should be able to find an app that works with most, if not all of your devices.

The device support not only mobile devices such as smartphones, but also smart TVs as well.

Android device owners can download the Pluto TV app for free from the Google Play Store.

The same Android app is compatible with most Android TV devices.

iOS device owners can download the Pluto TV app for free from the App Store.

The same iOS app is compatible with Apple TV.

In addition to Android and iOS devices, Pluto TV can also be accessed via the following platforms and devices:

  • Amazon Fire TV
  • Roku players and TVs
  • Google Chromecast
  • Google Chrome Web App.
John Finn

By John Finn

John started Streaming Clarity to help consumers navigate the live TV streaming and subscription service landscape. John has been writing about technology and TV-related services and devices since 2014 and believes the best streaming approach is to bounce between services as needed. Contact John via email at john@streamingclarity.com or on Twitter

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